For best results, answer the questions and think deeply about who you want to serve.

Duplicate this Notion file into your workspace.

This document maybe something you want to update and reference in the future.

Your ideal reader can evolve as your newsletter evolves.

Therefore, this not a set and forget exercise.

It ensures your message stays aligned in serving a specific type of person.

The concept of your “ideal reader” comes from the business term “ideal customer” or “customer avatar.”