If your lead magnet does not look good then people won't finish it.

Download other people's lead magnets and take note of the design and color choices they use.

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What exactly do you need to do?

  1. Pics or it Didn't Happen: Add eye-catching images, infographics, or even a short video. Also, add the colors of your brand and other branding elements.
  2. Scannable Superstar: Break up text with bullet points, headings, and white space for easy reading.
  3. Borrow & Improve: Check out other lead magnets to see what design styles grab you.
  4. Feedback Fast: Get someone to eyeball your design and give you the thumbs up (or down)
  5. Simple Wins: Don't worry about making it perfect. Done and good-looking is better than fancy and stuck in draft land.

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Tools to Use